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A product can be classified as tangible or intangible. A tangible product is a physical object that can be perceived by touch building, vehicle, gadget, An intangible product is a product that can only be perceived indirectly such as an insurance policy. can be broadly classified under intangible be durable or non durable. A product line is "a group of products that are closely either because they function in a similar manner, are sold to the same customergroups.
